COAST had it’s own agenda to combat sex trafficking in St. Louis
The attorney general of Texas believed that the 2011 Super Bowl was the single largest human trafficking event in the US. But that wasn't the case this year at the World Series. Michael Ocello, the founder of COAST (Club Owners Against Sex Trafficking) and the owner of a number of strip clubs, had some of his own cards up his sleeve to handle this year’s World Series in St. Louis—literally. Ocello printed over 10,000 baseball cards and handed them out to his employees—strippers—during the World Series weekend. While the front of the card looked like your typical baseball souvenir, the back listed signs of human trafficking and a number that could be called if such crimes were suspected—offering the potential to save lives amidst the World Series crowd.
"We decided to create a World Series Souvenir Baseball Card we could hand out to the people attending the games," says PT's Showclubs President Micheal Ocello, who has spearheaded the COAST campaign for ACE. "The front of the card was designed to look very retro and to be a souvenir for the World Series. However, on the back we put information about COAST and some of the indicators of sex trafficking. We handed out approximately 13,000 of these cards at the games. We thought if they would keep the souvenir they would also be keeping the information about Sex Trafficking. Incidentally I got permission from HSI [Homeland Security Investigations, a U.S. government agency] to put their number on our piece (that's kind of a big deal). The goal was to promote my clubs and create awareness for sex trafficking. The response from the people attending the game was amazing. People were complimenting our girls on their efforts, women were asking for cards to give to their husbands, it was a huge success."
For more information, please visit http://www.kare11.com/news/national/article/1044121/18/Strippers-converge-on-World-Series-to-stop-human-sex-trafficking